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Welcome to our comprehensive guides and resources page. Here, you’ll find a wealth of information and tools across a wide variety of research topics.

Whether you’re a seasoned professional or new to the field, our curated content will empower you to gain insights into the latest industry trends, explore effective research methodologies, and learn how to extract meaningful insights from data.

Market research

Market research is where you gather information about your target market to see if your business idea is worthwhile. Check out our guide to learn all about it.

Last updated

5 February 2023

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At Dovetail, our mission is to create and share trustworthy content that helps everyone improve the quality of everything. No complicated jargon or industry terminology. No content written by AI-powered robots. Just what you need to know when you need to know it. And most importantly, every word is checked by an expert before it’s published.

Our independent authors and reviewers include experienced UX researchers, product designers, market researchers, survey specialists, product managers, and more. You can be confident what you read here is relevant, accurate, and high quality.

Okta
Harvard Business Publishing
Sonos
Mercedes-Benz
Netguru
1Password
Royal Bank of Scotland
Zip Money
Matter
Mathspace
Seek
Astrazeneca
Universal Music
Atlassian
Sendle
Hampr
VMWare
Careship
Kickstarter
Vero
Intrepid Group
HealthMatch
Sonder
ZoCo Design
DoubleCheck Research
The Honeycomb Works
project44
Hear Me Out
Eucalyptus
Uniqa
Canva
SafetyCulture
Mable
Meld Studios
Warner Music Group
Docker
Breville
Harvard
Deloitte
Volkswagen
Porsche
Shopify
Starbucks
Cisco
Condé Nast
Nine
Drift
BCG Digital Ventures
Shell
Singtel
Procore
ProductPlan
KPMG
Zurich
Salsify
OpenTable
Sage
Moody’s
Brighte
Airtasker

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