A commissioned 2025 Forrester Consulting study, The Total Economic Impact™ of Dovetail,shows how teams using Dovetail's customer intelligence platform improved qualitative data analysis, unlocked richer customer insights, and saw a 236% ROI.
Read the study to see how a composite organization (based on real customer interviews) achieved the following in just three years.
Key benefits from the study:
Saved over $1.05 million by streamlining transcription, tagging, and insights
ROI in under six months, accelerating payback
Expanded research capacity with centralized tools that cut duplication and improved teamwork
Dovetail integrates with existing workflows and helps teams build deep, up-to-the-minute customer knowledge. Join the companies transforming research with Dovetail's customer intelligence platform. Read the full study.
