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Eliz Ayaydin

Design Researcher and Strategist

Eliz is a human-centered design strategist who has helped early-stage startups and big brands like Samsung and Google discover user needs, uncover key insights, get clear on their vision, [re]invent their offerings, and bring their products to market.

You can find Eliz on the web here or via her LinkedIn.

Skills and expertise
Product developmentSurveysCustomer researchUser experience (UX)

About our content review process

Our mission is to create and share content that helps everyone improve the quality of every thing. No complicated jargon or industry terminology. No content written by AI-powered robots. Just what you need to know when you need to know it. And, most importantly, every word is checked by an expert before it’s published. Our team of independent content reviewers includes experienced UX researchers, product designers, market researchers, survey specialists, product managers, and more, so you can be confident what you’re reading is relevant, accurate, and high quality.

Articles reviewed by Eliz
6 product metrics your team should be tracking and why

Last updated 6 June 2023

What is customer development?

Last updated 23 May 2023

What is problem framing?

Last updated 14 May 2023

What is product design?

Last updated 2 April 2023

What is lateral thinking?

Last updated 27 April 2023

What is circular design?

Last updated 27 April 2023

User flows 101: Guide with examples

Last updated 12 April 2023

Getting started with UX writing

Last updated 13 April 2023

What is discoverability in UX design?

Last updated 19 April 2023


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