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Analyze anything

From user interviews to product feedback, quickly turn customer data into deep customer insights your team can’t ignore.

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Highlight and tag

Analyze at lightspeed with powerful analysis features, including transcription, tagging, views, thematic clustering, and sentiment analysis.

Import data

Pull in videos, audio, documents, presentations, and text through integrations or bulk upload.

Tag key themes

Highlight and tag to elevate important moments or quotes across unstructured data.

Uncover patterns

Segment and visualize your highlights and tags to uncover new patterns and themes.

Share impactful insights

Translate highlights into beautiful reports that inspire action with your team and stakeholders.

New Features

Your research partner is here ⚡️

Spend more time getting to the core of your customer problems with features purpose-built for quickly uncovering insights. It’s the partner you’ve always wanted.

Automatic summarization

Keep stakeholders engaged and up-to-date. Summarize key takeaways from interviews, feedback, and customer data on the fly.

Thematic clustering

Uncover themes in seconds. Make sense of large amounts of data by automatically clustering highlights by theme in canvas.

Sentiment analysis

Track patterns over time. Identify and tag positive and negative sentiment in your transcripts and feedback.

Transcription

Upload and accurately transcribe hours of user interviews, sales calls, and more in minutes.

Works for all kinds of customer data

Use Dovetail projects to uncover insights across all kinds of customer touch-points, including user interviews, product feedback, competitor analysis, surveys, and more.

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Customer interviews screenshot

Used by teams at

Your data, five ways

We know data comes in different shapes and sizes. Adapt how you visualize data with custom views, purpose-built for research.

Board screenshot
Replacing tools like
Trello
Asana
Microsoft Excel
Google Sheets
Airtable
Miro
Mural
Notion
Confluence
Asana
Confluence
Winfred Jelka

could be better...They have made a good attempt but too many issues. They should fix all the problems soon.

Reliability14
Fernanda Dov

Hope they fix the small performance problems but I am very happy!

Performance10
Christine Elena

I have been using the app daily and have had a great experience. I am unsure why others are facing the problems :(

Customer love13
User experience23
Interview #2: Blake

a colleague from another company was using it at their work and they thought it was really helpful and helped them get stuff done and seemed like it could be applicable to my job as well. So I, I downloaded it and gave it a shot.

Onboarding5
Kumiko Leuthar

Not sure what happened in the latest updated but the app is now constantly needed to be refreshed and restarted. Keep disconnecting!!

Reliability14
Interview #1: Bec

I first heard about it when a colleague sent me a link to check his work and it prompted me to download the app to look at it on my phone.

Convenience1
Onboarding5
Interview #2: Bec

Mm, it's really good. I, yeah, I think if it was a little bit faster, I'd be way more inclined to check things on my phone at the moment. I still would prefer to use the web app on desktop, but I think if you fix those issues with the slowness, it would be i'd, I'd go to it all the time.

Performance10
Galal Kiera

It works fine but sometimes some issues. I really love using this app but I face a lot of bugs everyday! please improve it

Bugs7
Wilford Henning

Love it but bugs sometimes. I use this app daily for uni and work but i do face bugs here and there. hope they fix it. keep up the good work!

Bugs7
Samantha
Mattias

Collaborate on customer insights

Make analysis a team sport by uncovering themes across your highlights and tags.


Standardize with tags

Get your whole team involved in analyzing data with the help of pre-defined tag boards across multiple projects and teams.

Feels
  • Excited
  • Overwhelmed
  • Anxious
  • Fearful
Thinks
  • Clarity
  • Ambiguity
  • Confidence
  • Pride
Emotions
Positive pair
  • Complicated
  • Impractical
  • Confusing
  • Premium
Negative pair
  • Simple
  • Practical
  • Clear
  • Cheap
Usability and design scale
Objections
  • Budget
  • Missing features
  • Pricing model
  • Switching cost
Values
  • Ease of use
  • Rollout
  • Support
  • Documentation
Sales win/loss analysis
Team
  • Sales
  • Marketing
  • Product
  • People
Experience
  • Employee training handbook
  • Equipment and tools
  • Content quality
  • Role relevance
Employee orientation
Skin goal
  • Acne
  • Blackheads
  • Scarring
  • Ageing
Active products in use
  • Vitamin C
  • AHA / BHAs
  • Retinol
  • Azelaic acid
Skincare diagnosis
Activities
  • Stand up meeting
  • Measuring work
  • Planning
  • Focus time
Tools
  • Clarity
  • Ambiguity
  • Confidence
  • Pride
Productivity tags
Pie chart
Bar chart
Radar plot
Treemap

Identify trends in your data

Segment data with custom fields and demographics or compare with our four chart layouts.

Design insights that influence

Effortlessly translate your analysis and themes into traceable insights that inspire action. Build up a rich insights library for your organization.

13 views

Mobile app research

Some of our customers think our pricing model is too expensive

2 hours ago

Mobile app research

Most customers prefer to use our real-time messaging chat feature for communication

2 hours ago

Mobile app research

The top issues our customers are worried about reliability and performance

2 hours ago

Mobile app research

Customers are struggling to search for products effectively

2 hours ago

Mobile app research

Bugs are negatively affecting our app store scores

2 hours ago

Mobile app research

Customers are struggling to search for products effectively

2 hours ago

Integrations that go with your flow

See our integrations
dovetail integrations

Power features

Sentiment analysis

Identify and tag positive and negative sentiment in your text.

Automatic summarization

Automatically summarize notes and identify key takeaways from your insights.

Thematic clustering

Automatically identify, cluster, and label highlights by theme in canvas.

Highlights

Select and highlight paragraphs, sentences, or words to categorize with tags.

Tag boards

Edit, copy, move, and merge tags throughout your analysis. Create shared tags for your team.

Collaborative analysis

Use canvas to affinity map highlights as a team and find themes together.

Charts

Visualize your data in a quantitative manner using our 4 different chart layouts.

Views

Visualize your data in 5 different views; board, table, canvas, grid, and list layouts.

Structured data

Create custom fields to organize data by key attributes like name, age, and more.

Project readme

Add a readme to capture your goals, hypotheses, research plan, and other useful context.

Bulk edit

Select multiple notes, tags, and insights, and edit them at all once.

Accurate transcription

An advanced speech engine for reliable transcripts across topics, industries, and accents.

Custom vocabulary

Add specialized or context-specific words to expand your transcription’s vocabulary.

Speaker detection

Automatically detect multiple speakers from your file. Add and rename speakers.

Synced playback

Follow along with your video transcript while you listen to the recording.

Full-text search

Search text in videos, documents, and files to find exactly what you’re looking for.

Editable transcripts

Redact, split monologues, and tidy transcripts with full text editing capabilities.

Video processing

Support for standard file formats including MP4, MOV, MPEG, MP3, M4A, and more.

Get started with over 100 templates

See all templates
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User interviews
Project by Dovetail
Zapier
Okta
Harvard Business Publishing
Sonos
Mercedes-Benz
Netguru
1Password
Royal Bank of Scotland
Zip Money
Matter
Mathspace
Seek
Astrazeneca
Universal Music
Atlassian
Sendle
Hampr
VMWare
Careship
Kickstarter
Vero
Intrepid Group
HealthMatch
Sonder
ZoCo Design
DoubleCheck Research
The Honeycomb Works
project44
Hear Me Out
Eucalyptus
Uniqa
Canva
SafetyCulture
Mable
Meld Studios
Warner Music Group
Docker
Breville
Harvard
Deloitte
Volkswagen
Porsche
Shopify
Starbucks
Cisco
Condé Nast
Nine
Drift
BCG Digital Ventures
Shell
Singtel
Procore
ProductPlan
KPMG
Zurich
Salsify
OpenTable
Sage
Moody’s
Brighte

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