Zapier’s Senior Insights Program Manager, Michelle Bejian Lotia, shares her research repository journey. With insights coming from all directions at Zapier, important research was often lost in the fray, resulting in repeated projects and siloed efforts.
By consolidating insights into a repository that all stakeholders could access and contribute to, Michelle is looking to compound Zapier’s research efforts and drive insight-led decision-making across the organization.
Hear firsthand the challenges and triumphs of rolling out a research repository in a growing, fully remote organization.