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Four templates to simplify product discovery

Published
12 April 2023
Content
Ally Kendall
Creative
Tia Alisha

We’ve got product discovery covered. Turn diary studies, user interviews, and more into insights your whole team can use.

Product discovery is an essential step in creating successful products. It involves understanding user needs, pain points, and behaviors to make informed product decisions. Without it, companies run the risk of wasting resources on products that may not resonate with their audience.

Luckily, the Dovetail community has templates to help you with product discovery and lots more. Install a template, import your data, and create insights your whole team can use. Here are four of our favorites.

First up, we have the stakeholder interview template. It’s great for understanding the needs and goals of people involved in your product, like managers and investors. With the template, you can plan, import, and analyze interviews and prioritize findings in one place. Plus, it comes with a discussion guide and tips to help you along the way.

Use stakeholder interview template
Transcribe, tag, and uncover themes from your stakeholders.
Transcribe, tag, and uncover themes from your stakeholders.

Interviews are essential for understanding the needs and behaviors of your users. The user interview template provides a structure for conducting interviews, including questions to guide the conversation and best practices for creating meaningful insights. There are tags to get you started analyzing and a place for you to affinity map feedback to the user journey.

Use tags to help you connect user motivations, behaviors, and more.
Use tags to help you connect user motivations, behaviors, and more.

Diary studies are a great way to understand your users’ day-to-day activities, experiences, and behaviors over time. Dovetail’s diary study template walks you through planning and tagging specific behaviors. You can use fields to slice up your feedback by task, status, or participant to create targeted insights.

Use fields to organize feedback by task or participant.
Use fields to organize feedback by task or participant.

Finally, mapping user engagement helps you visualize the user journey and identify areas for improvement. Kickstarter’s user engagement mapping template provides prompts and best practices for creating effective user journey maps. You’ll find discussion guides for different types of users, plus tags to help you identify stages of engagement, impressions, turning points, and motivations.

Visualize your user engagement journeys using canvas view.
Visualize your user engagement journeys using canvas view.

By using these templates, you can streamline your product discovery process, stay focused, and create products that meet the needs and wants of your customers. So, check them out and many more in the Dovetail community!

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