Topic - Opinion

Opinion

The product-building culture shift—minimizing the work around the work with Intercom’s VP of product

Why we should stop romanticizing AI: a case for keeping AI in the engine room, not at the helm

Designing the future of security with Vanta's VP of Design

Customer empathy in the age of data and AI—interview with Zack Gottlieb, VP of Design at Snowflake

Designing in flux—a conversation with Trello’s Head of Design, Sarah Karp

The key to customer-centricity—lowering the floor & raising the ceiling with AI

From heuristics to AI: Jakob Nielsen's vision for the next era of UX

The man himself.

The man himself.

Earning a seat at the table with Volkswagen Group Charging VP of Design Wolfgang Bremer

I’m looking at the man in the mirror.

I’m looking at the man in the mirror.

Researchers: Are you the difficult stakeholder?

Your product discovery is probably fluffy and unhelpful

Should we end research projects?

Teardown of modern car design: What happens when usability is no longer a priority

You’re so vain, you probably think this blog is about you.

You’re so vain, you probably think this blog is about you.

Is UX research a vanity metric?

Feel like a fraud? Why imposter syndrome is a problem for product people

Do product professionals have a role to play as we explore AI and ethics?

There's no Turing back after this.

There's no Turing back after this.

Do we need humans for user research?

Being a UXR doesn’t automatically exclude you from decision-making power; being a PM doesn’t mean you get it. It depends on the organization.

Janelle Ward, Principal Consultant, Janelle Ward Insights

To UX, or not to UX, that is the question.

To UX, or not to UX, that is the question.

Career jumping from UXR to PM

User research allows a company to problem solve in a way that increases the likelihood that its product team will not just be shipping fast but that they’ll be shipping purposefully.

Cori Widen, Research Team Lead, Lightricks

The only game where being good at whispering means you're bad at winning.

The only game where being good at whispering means you're bad at winning.

Did bad data drive your last decision?

Just deserts.

Just deserts.

We need research insights more than ever during a recession

A good persona is like a window into your customer's soul. Or at least their shopping habits

A good persona is like a window into your customer's soul. Or at least their shopping habits

Personas make a comeback?

Did bad data drive your last decision? If you’re a researcher, I hope not. But we all slip up sometimes. The good news is that, with our training, we have the tools to look more critically at our own—and our stakeholders’—choices.

Janelle Ward, Founder and Principal Consultant, Janelle Ward Insights

If you involve stakeholders without much research experience, there will be hiccups. It will almost always still be worth your while in the long term.

Cori Widen, Research Team Lead, Lightricks.

Let them in.

Let them in.

Here’s the deal with democratization

Go with the flow.

Go with the flow.

The pitfalls of continuous discovery research (and how to avoid them)

Boy, you’re going to carry that weight.

Boy, you’re going to carry that weight.

What should we do about UX bootcamps?

Long-sighted.

Long-sighted.

Why you need to conduct strategic UX research

Rigor is not something one can turn off and on like a light switch and still have research.

Janelle Ward, Founder and Principal Consultant, Janelle Ward Insights

Friends or foe?

Friends or foe?

Is product a UX rival or partner?

Build together.

Build together.

Build together: why co-design beats focus groups

I propose the following perspective: Research and product are not rivals. We have the same high level goals, and we bring different skill sets to the table.

Janelle Ward, Founder and Principal Consultant, Janelle Ward Insights

Embracing rigor.

Embracing rigor.

Do we need rigor in UX research?

Structure is everything.

Structure is everything.

Get the most out of UX research—invest in your organizational conditions

Human understanding.

Human understanding.

Should UXRs give in when leadership wants to rely on demographics?

User research has a lot to lose from this everything can be done virtually mentality if we don’t take time to reflect on what we miss when making cuts to face-to-face research.

Cori Widen, Research Team Lead at Lightricks

Face-to-face is here to stay

Face-to-face is here to stay

Why aren’t you doing face-to-face research?

The research evangelist.

The research evangelist.

We need a new research speciality: the Research Evangelist

Honoring the non-research perspective

It’s Nice That From lamps to playgrounds, Isamu Noguchi believed sculpture should be omnipresent

UX research is vital to energy transitions

What the Great Resignation means for founders: it’s time for change

It is very important to embrace failure and to do a lot of stuff—as much stuff as possible—with as little fear as possible. It’s much, much better to wind up with a lot of crap having tried it than to overthink in the beginning and not do it.

Stefan Sagmeister, Designer, Storyteller, and Typographer

It's Nice That Design can play, and is already playing, a critical role in rethinking food of the future

I think it's ultimately inhuman to only see things for their functionality. We want things to be more than that. The desire for beauty is something that's in us, and it's not trivial.

Stefan Sagmeister, Designer, Storyteller, and Typographer

The product-building culture shift—minimizing the work around the work with Intercom’s VP of product

The key to customer-centricity—lowering the floor & raising the ceiling with AI

I’m looking at the man in the mirror.

I’m looking at the man in the mirror.

Researchers: Are you the difficult stakeholder?

Teardown of modern car design: What happens when usability is no longer a priority

Do product professionals have a role to play as we explore AI and ethics?

Being a UXR doesn’t automatically exclude you from decision-making power; being a PM doesn’t mean you get it. It depends on the organization.

Janelle Ward, Principal Consultant, Janelle Ward Insights

The only game where being good at whispering means you're bad at winning.

The only game where being good at whispering means you're bad at winning.

Did bad data drive your last decision?

Did bad data drive your last decision? If you’re a researcher, I hope not. But we all slip up sometimes. The good news is that, with our training, we have the tools to look more critically at our own—and our stakeholders’—choices.

Janelle Ward, Founder and Principal Consultant, Janelle Ward Insights

Go with the flow.

Go with the flow.

The pitfalls of continuous discovery research (and how to avoid them)

Rigor is not something one can turn off and on like a light switch and still have research.

Janelle Ward, Founder and Principal Consultant, Janelle Ward Insights

Build together.

Build together.

Build together: why co-design beats focus groups

Structure is everything.

Structure is everything.

Get the most out of UX research—invest in your organizational conditions

Face-to-face is here to stay

Face-to-face is here to stay

Why aren’t you doing face-to-face research?

It’s Nice That From lamps to playgrounds, Isamu Noguchi believed sculpture should be omnipresent

I think it's ultimately inhuman to only see things for their functionality. We want things to be more than that. The desire for beauty is something that's in us, and it's not trivial.

Stefan Sagmeister, Designer, Storyteller, and Typographer

Why we should stop romanticizing AI: a case for keeping AI in the engine room, not at the helm

Customer empathy in the age of data and AI—interview with Zack Gottlieb, VP of Design at Snowflake

From heuristics to AI: Jakob Nielsen's vision for the next era of UX

Your product discovery is probably fluffy and unhelpful

You’re so vain, you probably think this blog is about you.

You’re so vain, you probably think this blog is about you.

Is UX research a vanity metric?

There's no Turing back after this.

There's no Turing back after this.

Do we need humans for user research?

To UX, or not to UX, that is the question.

To UX, or not to UX, that is the question.

Career jumping from UXR to PM

Just deserts.

Just deserts.

We need research insights more than ever during a recession

If you involve stakeholders without much research experience, there will be hiccups. It will almost always still be worth your while in the long term.

Cori Widen, Research Team Lead, Lightricks.

Boy, you’re going to carry that weight.

Boy, you’re going to carry that weight.

What should we do about UX bootcamps?

I propose the following perspective: Research and product are not rivals. We have the same high level goals, and we bring different skill sets to the table.

Janelle Ward, Founder and Principal Consultant, Janelle Ward Insights

Human understanding.

Human understanding.

Should UXRs give in when leadership wants to rely on demographics?

The research evangelist.

The research evangelist.

We need a new research speciality: the Research Evangelist

UX research is vital to energy transitions

It is very important to embrace failure and to do a lot of stuff—as much stuff as possible—with as little fear as possible. It’s much, much better to wind up with a lot of crap having tried it than to overthink in the beginning and not do it.

Stefan Sagmeister, Designer, Storyteller, and Typographer

Designing the future of security with Vanta's VP of Design

Designing in flux—a conversation with Trello’s Head of Design, Sarah Karp

The man himself.

The man himself.

Earning a seat at the table with Volkswagen Group Charging VP of Design Wolfgang Bremer

Should we end research projects?

Feel like a fraud? Why imposter syndrome is a problem for product people

User research allows a company to problem solve in a way that increases the likelihood that its product team will not just be shipping fast but that they’ll be shipping purposefully.

Cori Widen, Research Team Lead, Lightricks

A good persona is like a window into your customer's soul. Or at least their shopping habits

A good persona is like a window into your customer's soul. Or at least their shopping habits

Personas make a comeback?

Let them in.

Let them in.

Here’s the deal with democratization

Long-sighted.

Long-sighted.

Why you need to conduct strategic UX research

Friends or foe?

Friends or foe?

Is product a UX rival or partner?

Embracing rigor.

Embracing rigor.

Do we need rigor in UX research?

User research has a lot to lose from this everything can be done virtually mentality if we don’t take time to reflect on what we miss when making cuts to face-to-face research.

Cori Widen, Research Team Lead at Lightricks

Honoring the non-research perspective

What the Great Resignation means for founders: it’s time for change

It's Nice That Design can play, and is already playing, a critical role in rethinking food of the future