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All your customer insights in one place

Analyze customer data. Manage and share insights. Build products people love.


Speed up your analysis

Turn customer data into needs and pain points. Transcribe, analyze, and uncover themes fast.

Start freeExplore analysis

Stop repeating research

Store and search years of research in one place. Give stakeholders everything they need to make better decisions.

A solution that actually scales

Expand research across your organization with customization, security, and compliance features built with enterprise in mind.

How Dovetail solves your challenges


Time-consuming analysisStandardizing researchStakeholder buy-inFragmented toolsCollaborationTraceable findingsData security
Time-consuming analysis

Fast and accurate analysis

From customer interviews to product feedback, Dovetail helps you uncover insights with fast, accurate, and flexible software that works for all teams.

Quick setup

Get started by importing existing findings from all of your files and folders all at once from Google Drive, Zoom, and more.

Accurate transcription

An advanced speech engine for reliable transcripts across topics, industries, and accents.

Highlights

Select and highlight paragraphs, sentences, or words to categorize with tags.

Tag boards

An advanced speech engine for reliable transcripts across topics, industries, and accents.

Collaborative analysis

Use canvas to affinity map highlights as a team and find themes together.

Automated analysis

Identify themes and key takeaways in your data with sentiment analysis, thematic classification, and summarization.

Document analysis

Import, analyze, and store your files, presentations, images, videos, and other documents.

Charts

Visualize your data in a quantitative manner using our 4 different chart layouts.

Structured data

Create custom fields to organize data by key attributes like name, age, and more.

Project readme

Add a readme to capture your goals, hypotheses, research plan, and other useful context.

Bulk edit

Select multiple notes, tags, and insights, and edit them at all once.

Custom vocabulary

Add specialized or context-specific words to expand your transcription’s vocabulary.

Speaker detection

Automatically detect multiple speakers from your file. Add and rename speakers.

Synced playback

Follow along with your video transcript while you listen to the recording.

Full-text search

Search text in videos, documents, and files to find exactly what you’re looking for.

Editable transcripts

Redact, split monologues, and tidy transcripts with full text editing capabilities.

Video processing

Support for standard file formats including MP4, MOV, MPEG, MP3, M4A, and more.

Sentiment analysis

Machine learning automatically tags sentences for you in over 12 different languages.

Standardizing research

Research at scale

Scale and standardize research across your organization. Empower your entire organization to bring your customer into every decision.

Custom templates

Standardize research across your organization by setting up project templates that includes fields, tags, and more.

Access control

Manage user roles and control individual permissions on folders and projects to protect confidentiality or participant privacy.

User groups

Quickly grant access to folders, projects, tag boards, and extensions by user groups that you create and manage.

OpenID-based SSO

Single sign-on support via OpenID Connect, available in leading identity providers.

Workspace tags

Create global tag boards and fields that span projects across your workspace.

Project readme

Add a readme to capture your goals, hypotheses, research plan, and other useful context.

Notifications

Stay up to date with the latest project changes with email notifications.

Viewer users

Invite unlimited stakeholders to consume your customer insights at no extra cost (on some plans).

Analytics

Measure engagement and demonstrate the impact of insights in your team.

Stakeholder buy-in

Get stakeholder buy-in

Help your team convince stakeholders and bring them along the journey with easy to surface research insights.

Evidence-backed insights

Connect insights straight back to the source by referencing evidence like notes, tags, and video highlights.

Highlight reels

Stream a playlist of all video and audio highlights for any of the tags created.

Public sharing

Share insights with stakeholders who don’t yet have a Dovetail account.

Comments and mentions

Discuss customer data and insights, and agree on the next steps as a team.

Analytics

Measure engagement and demonstrate the impact of insights in your team.

Highlights

Select and highlight paragraphs, sentences, or words to categorize with tags.

Powerful search

Explore the contents of your presentations and reports to find the insights you need.

Integrations

Import content from Google Drive and Zoom, and embed Figma, Miro, and more.

Charts

Visualize your data in a quantitative manner using our 4 different chart layouts.

Views

Visualize your data in 5 different views; board, table, canvas, grid, and list layouts.

Feeds

Curate content and notify relevant stakeholders in your custom home.

Presentation mode

Present insights on the big screen with a beautiful presentation mode and public sharing.

Fragmented tools

Craft a home for insights

Store customer research, feedback, and insights in one place and empower your team to put the customer first.

Custom home

Control the stakeholder experience by customizing your workspace home, providing instructions, or featuring specific projects.

Powerful search

Explore the contents of your presentations and reports to find the insights you need.

Evidence-backed insights

Connect insights straight back to the source by referencing evidence like notes, tags, and video highlights.

Feeds

Managers can set up and configure feeds for the team to help surface new and noteworthy content to decision makers.

Viewer users

Invite unlimited stakeholders to consume your customer insights at no extra cost (on some plans).

Full-text search

Search text in videos, documents, and files to find exactly what you’re looking for.

Customize projects

Use projects how you like—disable and reorder notes, tags, insights, highlights, and charts.

Charts

Visualize your data in a quantitative manner using our 4 different chart layouts.

Embed links

Preview links from the tools you use including Figma, Google Docs, Vimeo and more.

Presentation mode

Present insights on the big screen with a beautiful presentation mode and public sharing.

Highlight reels

Stream a playlist of all video and audio highlights for any of the tags created.

Collaboration

Tailor the experience for your team

Build your company-wide insights hub to scale knowledge across your organization and get your whole team involved.

Collaborative analysis

Use canvas to affinity map highlights as a team and find themes together.

Customize projects

Use projects how you like—disable and reorder notes, tags, insights, highlights, and charts.

Notifications

Stay up to date with the latest project changes with email notifications.

Comments and mentions

Discuss customer data and insights, and agree on the next steps as a team.

Embed links

Preview links from the tools you use including Figma, Google Docs, Vimeo and more.

Connect insights to action

Give your findings the attention they deserve by putting them where your stakeholders are with integrations including Notion, Confluence, and Productboard.

Custom home

Welcome stakeholders by featuring specific projects or providing instructions.

Viewer users

Invite unlimited stakeholders to consume your customer insights at no extra cost (on some plans).

Project readme

Add a readme to capture your goals, hypotheses, research plan, and other useful context.

Structured data

Create custom fields to organize data by key attributes like name, age, and more.

Workspace fields

Set up custom fields across your workspace to add structure and get your team started sooner.

Workspace tags

Create global tag boards and fields that span projects across your workspace.

Project templates

Standardize how you conduct customer interviews, usability testing, and more.

Analytics

Measure engagement and demonstrate the impact of insights in your team.

Traceable findings

Evidence-backed insights

Maintain traceability with references to evidence collected during analysis.

Evidence-backed insights

Connect insights straight back to the source by referencing evidence like notes, tags, and video highlights.

Powerful search

Explore the contents of your presentations and reports to find the insights you need.

Flexible editor

Tell a compelling narrative with multi-column layouts, videos, images, and sticky notes.

Customize projects

Use projects how you like—disable and reorder notes, tags, insights, highlights, and charts.

Highlight reels

Stream a playlist of all video and audio highlights for any of the tags created.

Embed links

Preview links from the tools you use including Figma, Google Docs, Vimeo and more.

Presentation mode

Present insights on the big screen with a beautiful presentation mode and public sharing.

Analytics

Measure engagement and demonstrate the impact of insights in your team.

Data security

Keep data safe and secure

Our platform is backed by industry-standard security, reliability, and privacy controls to ensure that your data is available and secure.

OpenID-based SSO

Single sign-on support via OpenID Connect, available in leading identity providers.

Access control

Manage user roles and control individual permissions on folders and projects to protect confidentiality or participant privacy.

EU & USA data hosting

New workspaces can choose to host their data in Europe or the United States to comply with local data regulations.

SOC 2 Type II

Established mitigation of risks related to security, availability, and confidentiality.

Optional HIPAA add-on

Our optional HIPAA solution provides access controls and features to help manage PHI, such as advanced restrictions on sharing, access, and data exporting.

Encrypt in transit and rest

All data is encrypted in transit via TLS 1.2 and at rest with AES-256 encryption.

Managed users

Ability to provide and revoke access to roles, and manage active user sessions.

JIT provisioning

Leverage domain-restricted sign up to provision user accounts as they need access.

Domain allowlisting

Restrict user provisioning to verified email addresses at your approved domains.

GDPR-ready

Dovetail adheres to the EU’s GDPR legislation on storage and deletion of user data.

Security reviews

Regular data backups, testing, and encryption, along with other cloud security techniques.

Key resources

Here are some important resources about our legal, security and privacy policies to help get you started with Dovetail.


Legal and agreements

Master Subscription AgreementUser Terms of serviceData Processing AgreementMutual Non-Disclosure Agreement

Data security and privacy

Security, reliability, privacy, and compliance is at the heart of everything we do at Dovetail. Your data’s safety and privacy are woven into our daily processes. Visit our trust center for details, real-time monitoring, and supporting documentation including SOC2 Type II, HIPAA, and Penetration tests.

See trust center

Meet our customer success team

Our dedicated customer success team is here to help build solutions, support change management, and scale your organization’s practice.

Alex Younes

Head of Sales

Anne-Marie Morrell

Customer Success Team Lead

Julia Mink

Customer Success Manager

Dan Smith

Customer Success Manager

Our Slack community

Our invite-only Slack is where you build products people love alongside leading teams. Get support, share ideas, and figure things out together.
Request an invitation to the Dovetail Champions Slack.

Our customers

Dovetail powers customer research at thousands of organizations around the globe, from small agencies to universities to Fortune 100 companies.

See customers
Business logo

Atlassian

Atlassian’s world-class research teams set the standard when it comes to customer closeness. Here’s how Dovetail helps

Business logo

Canva

The research specialty at this online design and publishing tool uses Dovetail to achieve their mission of empowering the world to design.

Business logo

SafetyCulture

Dovetail helps the product team at this global tech company to stay true to their value of holding the customer at the heart of everything they do

Sara Lessing

Cytiva

Dovetail makes UX research analysis so much easier. My colleagues outside of the UX team are more empathetic to our users after seeing the video clips from Dovetail.

Marc Hofmann

sevDesk

Thanks Dovetail for helping me drive customer understanding in my product team and making my job as a solo researcher better.

Robin Faigmane

PayMongo

Dovetail is easy to use and helps you analyze research. It changed how I conduct and analyze my qualitative research.

Katherine Agnew

Gartner

Dovetail is easy and intuitive to use. It has helped me be a better researcher and envision new ways of conducting and structuring research.

Will Gregory

Lighthouse

Dovetail is intuitive and has great features. It really helps me organize research data, and share and collaborate.

Elle Beebe-Tron

Change.org

The features offered are amazing. Analysis and repository is something I wish I knew about, or had access to, earlier in my research career.

Luis Valencia

Smart

Great UI, UX for video managment, tag management, and having 85+% accurate transcription is super helpful in research analysis!

Get in touch

If you have any questions, please reach out to our sales team who are always ready to answer any and all enquiries.

Contact salesStart free

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